Tag: book marketing

When Book Launch Goes Bad
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Posted in Book Marketing

When Book Launch Plans Go Bust

Last week my book, The Asset, was finally live on Amazon. I began to go through my book launch checklist to begin to promote it,…

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Selling Books Takes Salesmanship

There is no doubt about it. Amazon’s Kindle Direct Publishing has changed the publishing world and revolutionized self publishing. Even one of the big old…

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Posted in Self Publishing Videos

NCBPMA July Event: Introduction to Self Publishing

On July 31, 2012, I participated in the Northern California Book Publicity & Marketing Association‘s luncheon and panel discussion on self publishing in San Francisco….

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Posted in Book Marketing Self Publishing

The Indie Author’s Guide to Book Cover Design

As a self published/indie author we have to be involved in every aspect of our book creation process. Including the book cover. The bad news,…

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Book Cover Design Will Be Judged
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The Book Cover – You Will Be Judged

How will they click on your book on Amazon? There is an old adage that says: you can’t judge a book by its cover Although…

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International Book Sales

There was a post in the “Writer’s Cafe” forum from a UK member about the possibility of losing a book sale if you just provide…

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