Category: Book Marketing

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Posted in Book Marketing

Word on The Street Festival Booth Mega Mark Up

I was fascinated to read David Gaughran’s (one of the good guys trying to help authors from getting ripped off) piece on the popular Canadian book…

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Posted in Book Marketing

The Importance of Book Design

Great insight from Chip Kidd on book design. Although he focuses on print, it’s an important message. It’s very importnat to focus on your book…

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Posted in Book Marketing

Barnes & Noble Banner Ad for The Asset

Earlier in the day I went to the Barnes & Noble website to see if my  CIA thriller, The Asset was there (it is but…

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Posted in Book Marketing

Book Pricing According to Smashwords Survey

Mark Coker, the founder and CEO of Smashwords, has posted the results of a survey and in-depth analysis based on data-crunching to come up with…

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Posted in Book Marketing Social Media

Twitter for Authors

“How do I use Twitter?” That’s one of the most common questions I get by indie authors, so I’m excited to share a great video…

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Posted in Book Marketing

Facebook Ads to Promote Your Fiction Book

Marketing Your Book with Facebook Ads (Part Two of Four). As I mentioned in part one of my Facebook Ads case study, I suggest you…

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Posted in Book Marketing

Facebook Ads for Indie Authors

I’ve been wanting to learn how to use Facebook Ads to promote my book, The Asset. Facebook Ads are paid messages. You’ve probably seen those little…

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Posted in Book Marketing On Writing

I’m in Print… Things are Going to Start Happening to me Now

I received my proof copy for the paperback version of my book, The Asset, from CreateSpace yesterday. I must admit, I was” Navin R. Johnson”…

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When Book Launch Goes Bad
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Posted in Book Marketing

When Book Launch Plans Go Bust

Last week my book, The Asset, was finally live on Amazon. I began to go through my book launch checklist to begin to promote it,…

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